01 / Press and media

In the media.

88+ verified media appearances across television, podcasts, print, and digital media covering leadership, gun violence prevention, advocacy, and electoral integrity.

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Press coverage

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03 / Press kit

Bio, photos, and the facts.

Short bio, 100 words

I am Khary Penebaker, a business leader and gun violence prevention advocate from Wisconsin. I built and led commercial roofing and sheet metal companies for more than two decades, ran for Congress in 2016, and served as a DNC Representative for Wisconsin from 2017 to 2023. My mother died by firearm suicide when I was 22 months old, and that loss is the root of my advocacy. My work has been covered by TIME, CNN, CBS News, and PBS Wisconsin.

Long bio, 250 words

I am Khary Penebaker, a business leader, gun violence prevention advocate, and father based in Wisconsin. I got into roofing at 18, started my own company out of my garage in 2002, and built it into one of the top firms in the state. I lost it in an involuntary Chapter 7 in 2011, climbed back, and went on to lead Roofed Right America from $5M to $35M in revenue with 180 people.

My mother died by firearm suicide when I was 22 months old. I did not learn the full truth of how she died until I was 18. That loss, and the years it took to make sense of it, is the root of my gun violence prevention work. I do not shy away from the hard parts of my story.

In 2016, I ran for Congress in Wisconsin's 5th District. From 2017 to 2023, I served as a DNC Representative for Wisconsin. I served as Board President of Planned Parenthood of Wisconsin C4 from 2021 to 2024 and am an Everytown for Gun Safety Wisconsin Fellow. I was also a Biden elector, which put me in the middle of the Wisconsin fake-electors case. Today I am Division President at MetalMaster-RoofMaster.

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Khary Penebaker, headshot
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Quick facts
Role
Division President, MetalMaster-RoofMaster, Upper Midwest
Founded
Penebaker Enterprises, January 1, 2002, out of his garage
Built
Grew Penebaker Enterprises to about $15M and 50 employees; later led Roofed Right America from $5M to $35M with 180 people, 2014 to 2025
Public service
DNC Representative for Wisconsin, 2017 to 2023; ran for Congress, Wisconsin's 5th district, 2016; Biden elector, 2020
Advocacy
Everytown for Gun Safety Wisconsin Survivor Fellow; Board President, Planned Parenthood of Wisconsin C4, 2021 to 2024
Education
University of Wisconsin-Milwaukee, marketing degree, 2001
Based
Pewaukee, Wisconsin
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